Overview

Program details

Objectives

Train managers in marketing and strategic communications on validated theoretical models and a critical orientation of the current practices in these fields.

Duration

24 Months in part-time

Admission

Application file review + interview

Format

Twice a week and Saturdays

Degree

Diplôme en Marketing et Communication. Diplôme reconnu par l’Etat, équivalent au Diplôme de Master Spécialisé

Next term starts

October 2021

Admission requirements

Baccalaureate degree (+ 3 level) in Economics, Management, Computers, engineering or other equivalent degrees.

Application

Admission requirements :

Baccalaureate degree (+3 level), application review and interview.
Application file:
Application form along with :
Cover letter
2 certified copies of the Baccalaureate certificate and Higher degrees (with two certified copies of the degrees in French)
2 recent excerpts of birth certificate in Arabic and French
2 CV
4 passport photos
Copy of employment certificate
2 certified copies of C.I.N

To apply, please fill in the form below : 

    Program content

    Management Avancé

    Management de la complexité
    Entrepreneuriat
    Leadership Organisationnel
    Gestion des risques

    Spécialisation Marketing

    Etudes de marché
    Marketing B to B
    Plan Marketing: Cas de Synthèse
    Marketing de la Distribution

    Spécialisation Communication

    Politique de Communication
    Gestion de la Relation Client
    Profession Publicitaire
    Communication institutionnelle

    Les nouvelles tendances du Marketing

    Marketing des services
    Marketing International
    Marketing Digital
    Marketing sensoriel

    Professionnalisation

    Séminaires professionnels
    Méthodologie
    Projet de Fin d'Etudes (PFE)

    Carreers

    Careers

    Marketing Manager
    Communication Manager
    Consultant in Marketing strategy and / or market research
    Product Manager, in charge of marketing research
    Head of sales promotion
    Sales Engineer
    Sales Manager
    Client monitoring manager

    Ranking

    Ranking

    ESCA Ecole de Management is illustrated for several years in the Eduniversal ranking, which refers to business schools. The international rating agency specialized in the sector of higher education, ranked in 2015 ESCA Ecole de Management the first in Morocco for the third consecutive year in the 4 last years. In addition to this distinction, ESCA Ecole de Management is illustrated in late 2014 in the top ranks of the magazine Jeune Afrique which annually evaluates the best management training in Francophone Africa.

    ESCA école de management - Parcours Grande Ecole - 14 classement ESCA 2015 par Eduniversal

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    ESCA école de management - Parcours Grande Ecole - 14 Classement ESCA 2014 par Eduniversal

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    ESCA école de management - Parcours Grande Ecole - 14 Classement ESCA 2014 Jeune Afrique

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    ESCA école de management - Parcours Grande Ecole - 11 Classement ESCA 2013 par Eduniversal

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    ESCA école de management - Parcours Grande Ecole - 12 Classement ESCA 2013 par Jeune Afrique

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    ESCA école de management - Parcours Grande Ecole - 13 Classement ESCA 2012 par Eduniversal

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    ESCA école de management - Parcours Grande Ecole - 14 Classement ESCA 2012 par Jeune Afrique

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    Testimonials